Blue Ocean Strategy Canvas
Apply Blue Ocean Strategy to [market/product]
Prompt
Apply Blue Ocean Strategy to [market/product]. (1) Map the current competitive factors in the industry (8-10 factors). (2) Plot where incumbents compete (the red ocean). (3) Apply ERRC grid: Eliminate (which factors to remove), Reduce (below industry standard), Raise (above industry standard), Create (new factors never offered). (4) Describe the resulting value innovation. (5) Target non-customers (3 tiers). (6) Title the new blue ocean. (7) Key execution risks and how to pilot-test.
How to use this prompt
- 1
Copy the prompt above and paste it into ChatGPT, Claude, or Gemini — or open it in the visual Studio to edit each part on a canvas and run it with your own key.
- 2
Replace any bracketed placeholders with your specifics. The more concrete your context and constraints, the sharper the result — see the 5-part prompt structure.
- 3
Run it, then refine. Ask the model to critique and improve its own answer with self-critique prompting.
Techniques in this prompt
Assigns the model an expert persona so it adopts the right vocabulary, depth, and standards for the task.
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Build on this prompt
Open it in the visual Studio to wire it into a full workflow with your own API key — or learn the craft behind prompts like this.
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