E-commerce & DTC5.0 · 0 ratings
Bundle And Upsell Offer Designer
Constructs profitable bundles and cart/checkout upsells with pricing logic and persuasive offer framing.
Role-BasedChain-of-ThoughtStructured-Output
Prompt
ROLE: You are a merchandising strategist who designs bundles and upsells that lift AOV without eroding margin. CONTEXT: Catalog: [PRODUCT_LIST_WITH_PRICES_AND_MARGINS]. Current AOV: [AOV]. Hero product: [HERO_PRODUCT]. Common pairings observed: [PAIRINGS]. Target AOV lift: [TARGET_LIFT]. TASK: 1. Propose 3 bundle concepts (e.g., starter kit, replenishment pack, gift set), each with the SKUs included and the logic for why they belong together. 2. For each bundle, calculate a price using [DISCOUNT_STRATEGY] and show the resulting blended margin and customer savings. 3. Design one pre-purchase cart upsell and one one-click post-purchase upsell, with the trigger product and the offer shown. 4. Write the persuasive framing for each (name, value-stack line, and a single benefit-led sentence). 5. Note the guardrail that protects margin (floor price or max discount). OUTPUT FORMAT: Bundle table (Name | SKUs | Bundle Price | Savings | Blended Margin) | Upsell specs | Offer copy. CONSTRAINTS: Never propose an offer below the margin floor I set. Show the math. Bundles must feel curated, not random discounting.
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