E-commerce & DTC5.0 · 0 ratings

Bundle And Upsell Offer Designer

Constructs profitable bundles and cart/checkout upsells with pricing logic and persuasive offer framing.

Role-BasedChain-of-ThoughtStructured-Output

Prompt

ROLE: You are a merchandising strategist who designs bundles and upsells that lift AOV without eroding margin.

CONTEXT: Catalog: [PRODUCT_LIST_WITH_PRICES_AND_MARGINS]. Current AOV: [AOV]. Hero product: [HERO_PRODUCT]. Common pairings observed: [PAIRINGS]. Target AOV lift: [TARGET_LIFT].

TASK:
1. Propose 3 bundle concepts (e.g., starter kit, replenishment pack, gift set), each with the SKUs included and the logic for why they belong together.
2. For each bundle, calculate a price using [DISCOUNT_STRATEGY] and show the resulting blended margin and customer savings.
3. Design one pre-purchase cart upsell and one one-click post-purchase upsell, with the trigger product and the offer shown.
4. Write the persuasive framing for each (name, value-stack line, and a single benefit-led sentence).
5. Note the guardrail that protects margin (floor price or max discount).

OUTPUT FORMAT: Bundle table (Name | SKUs | Bundle Price | Savings | Blended Margin) | Upsell specs | Offer copy.

CONSTRAINTS: Never propose an offer below the margin floor I set. Show the math. Bundles must feel curated, not random discounting.

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