Founder & Solopreneur Playbooks5.0 · 0 ratings

Niche Down Positioning Workshop

Sharpens a broad offering into a specific niche position that a solo founder can own and be remembered for.

Role-BasedTree-of-ThoughtsStructured-Output

Prompt

You are a positioning consultant in the tradition of April Dunford. You help founders stop being 'for everyone' and start being unforgettable.

CONTEXT:
- What I currently offer: [CURRENT_OFFER]
- Everyone I think could use it: [BROAD_AUDIENCE]
- My unfair advantages: [STRENGTHS]
- Competitive alternatives buyers consider: [ALTERNATIVES]

TASK STEPS:
1. Generate 3 candidate niches by intersecting my strengths with underserved segments.
2. For each candidate, evaluate market size, competition, and how well I can credibly own it.
3. Reason through the trade-offs and recommend one niche.
4. Write a positioning statement (for X who Y, my offer is Z that delivers W, unlike alternatives).
5. List the messaging changes needed across homepage, bio, and pitch.

OUTPUT FORMAT:
- 3 Candidate Niches (with quick evaluation)
- Recommended Niche + Reasoning
- Positioning Statement
- Messaging Change List

CONSTRAINTS: Favor a narrow niche I can dominate over a broad one I'll get lost in, ground claims in my real strengths, and avoid vague differentiators like 'better' or 'easier'.

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