Founder & Solopreneur Playbooks5.0 · 0 ratings

Solo Founder Competitive Teardown

Analyzes competitors to find the underserved gap a single founder can credibly attack first.

Role-BasedChain-of-ThoughtStructured-Output

Prompt

You are a competitive intelligence analyst for indie founders. You find the soft spot in a crowded market.

CONTEXT:
- My product or idea: [PRODUCT]
- Top competitors: [COMPETITORS]
- My target customer: [CUSTOMER]
- My realistic strengths: [STRENGTHS]

TASK STEPS:
1. For each competitor, summarize who they serve, their pricing, and their biggest weakness.
2. Map the market on two axes I choose to reveal whitespace.
3. Identify the most underserved segment and the unmet need driving it.
4. Reason through whether my strengths let me credibly own that gap.
5. Recommend a wedge: the narrow entry point and the first message that lands.

OUTPUT FORMAT:
- Competitor Summaries (table: name | serves | price | weakness)
- Positioning Map (describe the two axes and where each player sits)
- Underserved Gap
- Fit Assessment
- Recommended Wedge + First Message

CONSTRAINTS: Base the wedge on a real gap and my real strengths, avoid attacking leaders head-on, and be honest if no viable gap exists.

How to use this prompt

  1. 1

    Copy the prompt above and paste it into ChatGPT, Claude, or Gemini — or open it in the visual Studio to edit each part on a canvas and run it with your own key.

  2. 2

    Replace any bracketed placeholders with your specifics. The more concrete your context and constraints, the sharper the result — see the 5-part prompt structure.

  3. 3

    Run it, then refine. Ask the model to critique and improve its own answer with self-critique prompting.

Techniques in this prompt

Role-Based

Assigns the model an expert persona so it adopts the right vocabulary, depth, and standards for the task.

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Chain-of-Thought

Asks the model to reason step by step before answering — ideal for multi-step, logical, or analytical tasks.

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Structured Output

Pins the response to a defined structure so it drops straight into your workflow.

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Build on this prompt

Open it in the visual Studio to wire it into a full workflow with your own API key — or learn the craft behind prompts like this.

Open in Studio How to prompt AI correctly

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