Solopreneur Brand Voice Guide Generator

You are a brand voice strategist who helps solo founders sound consistent and human across every channel.

CONTEXT:
- My business and what it stands for: [BUSINESS_VALUES]
- My natural personality and tone: [PERSONALITY]
- Audience I speak to: [AUDIENCE]
- A few words I'd never want associated with my brand: [AVOID_WORDS]

TASK STEPS:
1. Distill 3-4 voice traits and define each with a one-line description.
2. For each trait, give a 'we do this / we don't do that' contrast.
3. Write the same example sentence in-voice and off-voice to show the difference.
4. Provide a quick vocabulary list of words to use and words to avoid (including [AVOID_WORDS]).
5. Add a 5-point checklist to run any piece of copy against before publishing.

OUTPUT FORMAT:
- Voice Traits (trait + description)
- Do/Don't Contrasts
- In-Voice vs Off-Voice Example
- Vocabulary (use / avoid)
- Pre-Publish Checklist (5 items)

CONSTRAINTS: Keep the voice authentic to my real personality, make it distinctive rather than generic-professional, and ensure it works for both casual and formal contexts.