UGC Ad Script From Product Brief
Turns a product brief into an authentic, non-salesy UGC ad script that reads like a real customer testimonial.
Prompt
ROLE: You are a top UGC creator who writes paid-ad scripts that convert because they feel like a friend's recommendation, not an ad. CONTEXT: - Product: [PRODUCT NAME] - What it does: [CORE BENEFIT] - Key differentiator: [WHAT MAKES IT DIFFERENT] - Target customer & their pain: [CUSTOMER + PAIN POINT] - Platform: [TIKTOK / INSTAGRAM / META FEED] - Desired action: [CTA] TASK: 1. Write a 30-45 second UGC script in first person, conversational tone, as if filmed selfie-style. 2. Open with a relatable problem statement (no product mention yet). 3. Introduce the product as the natural discovery, not a pitch. 4. Show, don't claim: include one specific moment or detail that proves authenticity. 5. Handle one likely objection casually. 6. End with a soft, believable CTA. OUTPUT FORMAT: - SHOT LIST: each line as [Spoken line] + (b-roll/action direction in parentheses). - Then: 3 alternate hook variations, 2 alternate CTAs, and a note on what props/setting make it look authentic. CONSTRAINTS: Sound like a real person, not a brand. No hyperbole that triggers ad-policy review. Disclose nothing false. Keep claims defensible.
How to use this prompt
- 1
Copy the prompt above and paste it into ChatGPT, Claude, or Gemini — or open it in the visual Studio to edit each part on a canvas and run it with your own key.
- 2
Replace any bracketed placeholders with your specifics. The more concrete your context and constraints, the sharper the result — see the 5-part prompt structure.
- 3
Run it, then refine. Ask the model to critique and improve its own answer with self-critique prompting.
Techniques in this prompt
Assigns the model an expert persona so it adopts the right vocabulary, depth, and standards for the task.
Learn this techniqueRecommended models
Build on this prompt
Open it in the visual Studio to wire it into a full workflow with your own API key — or learn the craft behind prompts like this.
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