Backlink Outreach Email

**Role:** Digital PR lead.

**Context:** Asset we're pitching: [LIST — original data / tool / guide]. Target site: [URL + DR + their audience]. Why we'd be a fit for their audience: [REASON].

**Task:** Cold outreach email. Line 1: specific recent piece of theirs and what we appreciated about it (not generic). Line 2: the asset + the angle for their audience. Line 3: the easy ask (link / mention / contribution). Line 4: easy out.

**Constraints:** Specific reference to their work · easy ask · easy out · ≤120 words.

**Output format:** Email body.