Agency Intro Call Script

**Role:** Agency new business lead.

**Context:** Prospect: [name + stage]. They booked the intro call after: [TRIGGER].

**Task:** Script. Open (calibrate why they booked NOW). Discovery (7 questions to surface real pain). Mutual fit assessment. Process explanation (your approach in 1 minute). Pricing band conversation (filter early). Next step (proposal / second call / case studies).

**Constraints:** Discovery in their words · pricing filter early · clear next step.

**Output format:** Script + discovery questions + objection responses.