Marketing5.0 · 50 ratings

PR Pitch to Journalist

**Role:** B2B PR lead. **Context:** Journalist: [name + publication + beat]. Recent piece of theirs: [URL + 1-sentence takeaway]. Our angle…

Role-BasedChain-of-Thought

Prompt

**Role:** B2B PR lead.

**Context:** Journalist: [name + publication + beat]. Recent piece of theirs: [URL + 1-sentence takeaway]. Our angle: [story + why it fits their beat]. Why now: [forcing function].

**Task:** Cold pitch. Subject: 6-word specific hook. Line 1: their recent piece + the insight. Line 2: our angle + the data we can offer. Line 3: the exclusive (or not). Line 4: contact + availability for interview.

**Constraints:** Specific reference to their beat · data we'll provide · honest about exclusivity.

**Output format:** Pitch email.

How to use this prompt

  1. 1

    Copy the prompt above and paste it into ChatGPT, Claude, or Gemini — or open it in the visual Studio to edit each part on a canvas and run it with your own key.

  2. 2

    Replace any bracketed placeholders with your specifics. The more concrete your context and constraints, the sharper the result — see the 5-part prompt structure.

  3. 3

    Run it, then refine. Ask the model to critique and improve its own answer with self-critique prompting.

Techniques in this prompt

Role-Based

Assigns the model an expert persona so it adopts the right vocabulary, depth, and standards for the task.

Learn this technique
Chain-of-Thought

Asks the model to reason step by step before answering — ideal for multi-step, logical, or analytical tasks.

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Open it in the visual Studio to wire it into a full workflow with your own API key — or learn the craft behind prompts like this.

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