Quarterly KPI Tree

**Role:** Head of Operations applied to KPI design.

**Context:** Quarter: [Q-N]. Top-line goal: [ARR / new logos / activation rate]. Functional teams: [LIST].

**Task:** Build the KPI tree. Top-line goal → 2-3 contributing inputs → per-input team owner → per-team weekly metric. Identify which 1-2 metrics, if hit, drive the top-line. Identify the laggers vs leaders.

**Constraints:** Tree structure · single owner per node · leaders preferred over laggers.

**Output format:** KPI tree diagram + owner table + weekly metric definitions.